Specifically for pulp fiction. Formulated by Lester Dent, creator of Doc Savage.
Framed over this typewriter, on a bulkhead of my schooner now anchored off a bay in the Caribbean while we attempt to raise a Spanish treasure, is an object which tends to make the convictions mentioned appear to be facts—or an unexpected hallucination.
The object on the bulkhead is a formula, a master plot, for any 6000-word pulp story. It has worked on adventure, detective, western and war-air. It tells exactly where to put everything. It shows definitely just what must happen in each successive thousand words.
No yarn written to the formula has yet failed to sell.
via Pulp 2.0