I'm a good cause!

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I was saying earlier that I need a patron. Perhaps I could persuade Anita Rodick to give me a little of her Body Shop wealth. If she can.

Listen to anyone in the philanthropy sector, and they’ll tell you that this is harder than it sounds. Giving away a fortune effectively is almost more difficult than it is to make the money in the first place, says Theresa Lloyd, author of Why Rich People Give.

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